TY - BOOK AU - Shenhar,Aaron J. AU - AU - AU - TI - Linking project management to business strategy SN - 9781933890333 (pbk) U1 - 658.4 SHE PY - 2007/// CY - USA : PB - Project Management Institute, Inc., KW - Management KW - Project management KW - Strategic planning KW - Business & industrial management N1 - Includes references N2 - Linking Project Management to Business Strategy emphasizes the critical connection between a company's overall business strategy and its project management practices. The book argues that aligning projects with the organization's strategic goals is essential for maximizing project success and contributing to long-term business objectives. It explores how strategic alignment, a two-way process where strategy informs project planning and project success impacts the enterprise, can be achieved. ER -