Marketing Management : Workbook 

 - 2nd ed. 
 - India  ICMR- IBS Center of Management Research  2010 
 - 232p. 
<br/><br/><label>ISBN: </label>9788131400364 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 MAR