V S Ramaswamy <br/><br/>
Marketing Management: Indian Context, Global Perspective 

 - 6th ed. 
 - India  Sage  2021 
 - 798 
<br/><br/><label>ISBN: </label>9789352807383 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 RAM