Strategic Management Text and Cases
Strategic Management Text and Cases
- 9th ed.
- Chennai McGraw Hill Education 2023
- xxxvi, 420p.
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
English
9789354600845 799.35
Management
Strategic Management
658.401 2 DES
Strategic Management: Text and Cases, now in its ninth edition, continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. The book provides examples from management practice and societal themes, including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics, to make the content relevant and present a balanced outlook in all the fields. It draws on the latest research done by management scholars and insights from executives to balance accessibility with rigor.
English
9789354600845 799.35
Management
Strategic Management
658.401 2 DES